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Assistant Product Manager

Job Title: Assistant Product Manager Private Brands

Reports To:  Vice President Private Brands

FLSA Status: Exempt                                                               


Your main goal in this role is to provide administrative and task-related assistance to the Product Manager.  You will be expected to stay current with the state of the marketplace and trends in retailing and report these to the Product Manager, and will be requested to develop competitive analysis, market and brand background information and research.

Primary Responsibilities:

  • Assist in the development of brand equity statements and brand positioning
  • Assist in the development of brand plans that include brand strategy, product roadmaps, financial projections, and the required capabilities for execution across all business units
  • Remain current with the state of the marketplace and trends in retailing
  • Serve as a customer expert on the project team, ensuring that brand and product plans are driven by validated, prioritized customer needs, insights about buying behavior and are aligned with top line department goals
  • Help conduct qualitative and quantitative research in support of new product definition and NPI initiatives including product launch
  • Take an active role in developing marketing, packaging, and promotional plans
  • Help ensure Customer Service teams are prepared to support product launches
  • Assist in New Product Planning (NPP) projects through Concept, Feasibility and Definition phases
  • Help manage vendors, quality assurance, regulatory compliance for vendors and products
  • Work with Inventory Management to monitor and resolve issues with purchase order confirmation, capacity, and delivery challenges
  • Assist in the annual budget building process


  • Proven analytical, interpersonal and communication skills and the ability to move projects through cross-functional teams
  • Collaborative attitude and a proactive communicator across all stakeholders
  • Works productively and efficiently in a fast-paced, agile environment with a strong attention to detail, time management and focus on problem-solving with strong project management and negotiation skills
  • BA/BS degree required, or equivalent work experience
  • Competent in MS Word, Excel, Power Point and familiarity with MS Access, other database, and ERP systems

Physical Demands

Requires international and domestic travel, estimated at less than 25%

Work Environment

99% of work duties will be performed in an onsite or home office setting.  It will involve working alone and collaborating as part of a team

We at ADORAMA believe in respecting & encouraging diversity and as such we gladly abide by all EEOC regulations. We will never turn down a qualified employee based on race, religion, gender, sexual-identification, disability, or any other protected class. All jobs are and will continue being awarded based on merit.

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